.2Performant, a Romanian innovation as well as affiliate marketing services firm, announced on Monday, September 9, at the Bucharest Stock Exchange, that it intends to acquire the Profitshare associate networks in Romania and Bulgaria from Sale Advertising. Together, Dante International, the manager of eMAG, will definitely come to be a shareholder in 2Performant.On September 6, 2Performant’s Board of Directors concluded a preparatory deal to obtain the Profitshare.ro as well as Profitshare.bg associate networks owned through Conversion Marketing S.R.L. and also Transformation Advertising EOOD.
The contract describes the principles of the purchase and also is certainly not officially binding, conforming to the provider press presented by Economedia.The procedure includes the transactions of the Profitshare business lines from Sale Marketing S.R.L. and also Conversion Marketing EOOD (as dealers) to 2Performant (as the purchaser). Dante International S.A.
(large number shareholder of Transformation Marketing S.R.L.) are going to become part of your business transfer arrangement as a surety.” Once the Profitshare purchase is actually finished, our company will extend our present ability and also expand our customer profile in both Romania as well as Bulgaria. We still possess a handful of necessary steps to finish, yet I am actually confident that the groups associated with the deal on each sides are going to deal with to complete all of them efficiently. We are going to reveal our post-acquisition plans after completing the acquisition depending on to the last agreement,” said Dorin Boerescu, Chief Executive Officer as well as Founder of 2Performant Network.The purchase rate is actually RON 4.3 thousand, and also will definitely be paid for 55% in cash as well as 45% in 2Performant allotments through a capital increase..” 2Performant is actually a younger as well as powerful business with values that reverberate along with us.
Our company assume that, after the purchase is settled, the Profitshare organization incorporated along with 2Performant is going to provide higher market value to its own clients,” mentioned Tudor Manea, General Supervisor of Dante International SA.2Performant also keeps in mind that a number of measures continue to be to complete as well as wrap up the deal, such as the successful conclusion of the as a result of diligence evaluation through 2Performant.Profitshare was actually launched in 2012 as well as currently has a portfolio of 250 affiliate courses (including the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Picture resource: the business).